February 2007
"Live Well with COPD" Campaign
Fewer than half (45%) of all Canadians have heard of Chronic Obstructive
Pulmonary Disease and just 17% have¹
COPD is a chronic
condition associated with obstructive airflow in the lungs - mainly
emphysema and chronic bronchitis. Winter is Cold and Flu Season and COPD
patients suffering from this may have their symptoms worsen. That's why
Trudell Medical International has launched a COPD awareness campaign
entitled "LIVE WELL WITH COPD" with physicians, pharmacists, pharmacy
retail chains as well as direct to consumer publications.
The focus of the campaign is to remind healthcare providers that patients
with COPD often have difficulty with metered dose inhaler (puffer) technique
and therefore recommend AeroChamber MAX® Valved
Holding Chamber (VHC). AeroChamber MAX® VHC is the
industry standard due to unique innovative features like the
Flow-Vu™
Inspiratory Flow Indicator which provides reassurance to patients,
caregivers and healthcare professionals that inhalation is performed
correctly which may help to improve patient compliance and control.
To better manage your COPD patients, recommend the new anti-static
AeroChamber MAX® VHC.
AeroChamber MAX® VHC is also covered on many
provincial, federal and private payer plans in Canada.
¹ Chronic Obstructive Pulmonary Disease
(COPD) A National Report Card Canadian Lung Association 2005
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